About

Chandrans Group

Welcome to Chandrans Poultry Farm, a trusted name in the South Indian poultry industry since 1983. We are a family-owned, family-operated partnership firm based in Palladam Puliampatti, Tiruppur district, near Coimbatore, Tamil Nadu. For over four decades, we’ve delivered nutritious, high-quality eggs and poultry feed with a commitment to scientific practices, sustainability, and community development.

Companies Milestone

Our Story

Founded by four visionary brothers — Balachandran, Ravichandran, Jeyachandran, and Udhayachandran — Chandrans Poultry Farm began its journey in 1983. In 1992, Balachandran continued the legacy along with the next generation. Today, the firm is led by partners Balachandran, Parimala, Balaji, and Vidya, continuing a legacy rooted in expertise, integrity, and family values.

Mission Statement

To produce and market nutritious table eggs at the lowest possible cost for customers in and around Coimbatore district, with a commitment to consistent quality and lasting customer relationships.

Vision statement

To become a role model for poultry operations in India.

Values

Supporting and developing communities around our operations
Fostering relationships based on mutual respect and trust with customers, employees, and suppliers

Our History

Chandrans Poultry farm was started in the year 1983 as a Partnership concern of four brothers: Balachandran, Ravichandran, Jeyachandran and Udyachandran. The family was previously engaged in plant breeding and commercial seed production under the name Krishna seeds. Long sales cycles and prevailing drought conditions forced the family to seek alternate avenues for growth and they decided to enter into poultry farming. Chandrans Poultry farm was started initially as a Contract Broiler breeder operation for Pioneer Hatcheries. By 1986, Pioneer hatcheries developed their own breeding facilities and vacated the farm. For a short period of time, Chandrans poultry farm operated as Commercial Broiler farm with a batch size of about 3000 birds. At that time, this was the largest commercial broiler farm in the state of Tamilnadu. By 1988, Chandrans Poultry farm shifted to Deep litter commercial layer farming. In the next couple of years, the deep litter facility was slowly converted to cage system of about 50,000 layer birds capacity.

At that time, this was the largest commercial broiler farm in the state of Tamilnadu. By 1988, Chandrans Poultry farm shifted to Deep litter commercial layer farming. In the next couple of years, the deep litter facility was slowly converted to cage system of about 50,000 layer birds capacity. In 1991, the brothers underwent a family partition and the eldest of the brothers, P.K.Balachandran, took over Chandrans Poultry farm and reconstituted the company as a partnership comprising of members from his nuclear family. P.K.Balachandran, an B.Sc Agriculture graduate, implemented many scientific management techniques in the farm to improve operational efficiency and profitability.

At the time of takeover, Chandrans Poultry farm had a capacity of about 50,000 commercial layers. It was purchasing feed from other feedmills. Very soon, Chandrans Poultry farm set up its own feedmill for captive consumption. By 1993, Chandrans poultry farm commenced work on its second unit and by 1995, it had reached a capacity of 2,40,000 commercial layers. In the year 2000, Hitech poultry farm was set up with a capacity of 1,50,000 commercial layers. By year 2005, Chick and grower unit of Chandrans poultry farm was shifted to different premises for biosecurity reasons.

In 2008, Balaji P.B., son of Mr P.K.Balachandran joined the business. Balaji.P.B., is a Mechatronics engineering graduate with a post graduate degree in management. His entry into the business shifted the business into the next phase of growth and expansion.

By year 2009, Chandrans poultry farm reached a capacity of 3,00,000 birds. Expansion work also started in Hitech poultry farm and reached 3,00,000 birds capacity by 2010. A broiler breeding business, Kasthuri Breeding farm, was started in the year 2010. In 2012, an existing 23,000 capacity deeplitter Broiler breeder facility near Udumalpet was purchased by the family for its broiler breeding operations. By 2014, a 30,000 capacity Broiler breeder farm, Chandrans breeding farm (Unit 1) was set up in Pulimapatti Village. The year 2019 saw a spate of new facility additions to support the growth of Broiler breeding divisions: Chandrans feeds, Chandrans Breeding farm Unit 2 & Chandrans Breeder brooding and growing unit.

We have been in the egg production business for the past 25 years and we enjoy the reputation in the market place as providers of products with consistent quality & good scientific management practices. Our facilities include a start of the art Microbiology & feed testing lab for continuous improvement & Development. We are a vertically integrated operation with own feed mill & Chick and grower operations. We have our own Retailing set up also.

Our farm is a modern farm with all the birds in Cages in elevated open sided sheds with automatic feeding & egg collection.

We are into manufacture of Table eggs & Layer mash feed for domestic market & exports. We have capability to produce clean eggs (For Vaccine production) & can supply Pullet birds at point of lay.

Growth, Learning & Culture

At Chandrans, we believe in continuous improvement. Our team culture fosters collaboration, innovation, and learning:

Regular training programs on vaccinations, hygiene, and summer management
Interactions with top veterinary consultants
Open communication and a commitment to excellence

Recognitions & Aspirations

Silicon India Magazine: Named among the Top 10 Most Promising Animal Husbandry Businessesin 2021

Future Goals:

Institutional sales & branded egg products
Nutritionally enriched and value-added eggs
Automation of daily operations to improve hygiene & reduce manual fatigue

Sustainability & CSR

We are deeply committed to environmental and social responsibility:

Locally sourced grains to support regional farmers
Supply of organic manure to nearby farms
Solar panels at hatchery and feed mill
Rainwater harvesting and tree planting initiativesRainwater harvesting and tree planting initiatives
Rainwater harvesting and tree planting initiatives

Leadership Team

Balachandran (B.Sc. Agri) – Partner

With over 42 years of experience, he oversees operations in layers and breeders, and has expertise in feed formulation, disease control, and poultry health management.

Balaji P B (MBA -F W Olin School of business, Babson College, USA) – Managing Partner

A technocrat with a mechatronics background, Balaji has led Chandrans’ growth into a leading vertically integrated poultry brand. He also manages multiple units like Kasthuri Breeding Farms and Chandrans Feeds. His strategic leadership has elevated operational efficiency, biosecurity, and sustainability.